This Privacy Policy explains what information may be collected through the Site, how such information may be used and/or shared with others, how we safeguard it and how you may access and control its use in connection with our marketing communications and activities. Please read this Privacy Policy carefully, because by using the Site you are acknowledging that you understand and agree to the terms of this Privacy Policy.

QUICK GUIDE TO CONTENTS

1. INFORMATION WE COLLECT ON OUR SITES
Information You Provide To Us
Information We Collect Automatically

2. HOW WE USE INFORMATION COLLECTED THROUGH OUR SITES

3. SHARING OF INFORMATION
Third Parties Providing Services On Our Behalf
Your Agreement To Have Your Personal Information Shared
Business Transfers
Legal Disclosures

4. YOUR CHOICE AND ACCESS

5. CHILDREN

6. SECURITY OF YOUR INFORMATION

7. OTHER SITES

8. CHANGES

9. CONTACT US

1. INFORMATION WE COLLECT ON OUR SITES.

Information You Provide To Us

You may access most of the Site without giving any personal information about yourself. In some instances the Site may ask you to provide information that could reasonably be used to contact you or to identify you personally (such as your name, e-mail address, telephone number, mobile phone number, or home address (“Personal Information”). For example, the Company may collect Personal Information if you register on the Site, request information, submit your resume, submit comments or participate in some promotion, survey or other feature of the Site, or otherwise communicate or interact with us. The Site may also ask you to provide other information about yourself, such as demographic information (gender, zip code, age, etc.) or certain information about your preferences and interests. If we combine demographic or other information we collect about you with Personal Information about you, we will treat the combined information as Personal Information. If you do not want your Personal Information collected, please do not submit it.

Information We Collect Automatically
Whenever you visit or interact with the Site, the Company, as well as any third-party advertisers and/or service providers, may use a variety of technologies that automatically or passively collect information about how the Site is accessed and used (“Usage Information”). Usage Information may include, in part, browser type, operating system, the page served, the time, and the preceding page views. This statistical data provides us with information about the use of the Site, such as how many visitors visit a specific page on the Site, how long they stay on that page, and which hyperlinks, if any, they “click” on. This information helps us keep our website fresh and interesting to our visitors and tailor content to a visitor’s interests. We may also group this information into aggregate visitor data in order to describe the use of the Site to our existing or potential business partners or other third parties.

The Company may also automatically collect your IP address or other unique identifier (“Device Identifier”), your domain name, and from which website you entered the Helocyte website for the computer, mobile device, technology or other device (collectively, “Device”) you use to access the Site. A Device Identifier is a number that is automatically assigned to your Device when you access a web site or its servers, and our computers identify your Device by its Device Identifier.

The technologies used on the Site to collect Usage Information, including Device Identifiers, may include, without limitation:

Cookies. Cookies are data files placed on a Device when it is used to visit the Site. The Company, or our third-party advertising service providers, may place cookies or similar files on your Device for security purposes, to facilitate site navigation and to personalize your experience while visiting our Site. Cookies allow us to collect technical and navigational information, such as browser type, time spent on our Site and pages visited. Cookies allow us to select which of our advertisements or offers are most likely to appeal to you and display them while you are on the Site. You always have the option of disabling cookies using your browser preferences. However, please be aware that some features of the Site may not function properly or may be slower if you refuse cookies.

Web Beacons. Small graphic images or other web programming code called web beacons, may be included in our Site and e-mail messages. Web beacons (also called pixel tags or clear GIFs) or similar technologies may be used for a number of purposes, including, without limitation, to count visitors to the Site, to monitor how users navigate the Site, to count how many e-mails that were sent were actually opened or to determine whether content sent was actually viewed.

2. HOW WE USE THE INFORMATION COLLECTED THROUGH OUR SITES

Any information you submit on the Site will be used for a variety of internal Company purposes, including for example, to: respond to your questions and requests; process job applications; provide you with access to certain areas and features of the Site; verify your identity; communicate with you about your activities on the Site; tailor content, advertisements, and offers we serve you; improve the Site and for internal Company purposes; contact you with regard to your use of the Site, and, in our discretion, changes to any Company policy; and for purposes disclosed at the time you provide your Personal Information or otherwise with your consent.

3. SHARING OF INFORMATION

Except as provided in this Privacy Policy, we will not provide any of your Personal Information to any third parties without your specific consent. We may share non-Personal Information, such as aggregate user statistics, demographic information, and Usage Information with third parties. We may also share your information as disclosed at the time you provide your information, as set forth in this Privacy Policy and in the following circumstances:

Third Parties Providing Services On Our Behalf. In order to carry out your requests, to make various features, services and materials available to you through the Site, and to respond to your inquiries, we may share your Personal Information with third parties that perform functions on our behalf (or on behalf of our partners), such as companies or individuals that: host or operate our Site; analyze data; provide customer service; advertisers; sponsors or other third parties that participate in or administer our promotions or provide marketing assistance. For marketing purposes or to contact you, your Personal Information may also be used by us or shared with our affiliates, sponsors, partners, advertisers or other third parties to provide you with product information and promotional and other offers.

Your Agreement To Have Your Personal Information Shared. While on our Site, you may have the opportunity to opt-in to receive information and/or marketing offers from someone else or to otherwise consent to the sharing of your information with a third party. If you agree to have your Personal Information shared, your Personal Information will be disclosed to the third party and the Personal Information you disclose will be subject to the privacy policy and business practices of that third party.

Business Transfers. As we continue to develop our business, we may sell or purchase assets. If another entity acquires us or all or substantially all of our assets, or assets related to the Site, Personal Information, Usage Information, and any other information that we have collected about the users of the Site may be disclosed to such entity as part of the due diligence process and will be transferred to such entity as one of the transferred assets. Also, if any bankruptcy or reorganization proceeding is brought by or against us, all such information may be considered an asset of ours and as such may be sold or transferred to third parties.

Legal Disclosure. The Company may transfer and disclose information, including your Personal Information, Usage Information and Device Identifier to third parties to comply with a legal obligation; when we believe in good faith that the law requires it; at the request of governmental authorities conducting an investigation; to respond to an emergency; or otherwise to protect the rights, property, safety, or security of third parties, visitors to our Site or the public, as determined in our sole discretion.

4. YOUR CHOICE AND ACCESS.

You may always direct us not to share your Personal Information with third parties, not to use your Personal Information to provide you with information or offers, or not to send you newsletters, e-mails or other communications by: (i) sending us an e-mail at info@helocyte.com; (ii) contacting us by mail at 3 Columbus Circle, 15th Floor, New York, NY 10019, or (iii) following the removal instructions in the communication that you receive. Your opt-out request will be processed within 30 days of the date on which we receive it.

If you wish to verify, correct, or update any of your Personal Information collected through the Site, you may contact us at the above address or e-mail. In accordance with our routine record keeping, we may delete certain records that contain Personal Information you have submitted through the Site. We are under no obligation to store such Personal Information indefinitely and disclaim any liability arising out of, or related to, the destruction of such Personal Information. In addition, you should be aware that it is not always possible to completely remove or delete all of your information from our databases without some residual data because of backups and other reasons.

5. CHILDREN.

The Site is not directed to children under 13. We do not knowingly collect personally identifiable information from anyone under 13 years of age. If we determine upon collection that a user is under this age, we will not use or maintain his/her Personal Information without the parent/guardian’s consent.

6. SECURITY OF YOUR INFORMATION.

We use certain reasonable security measures to help protect your Personal Information or other information which we may obtain from your use of the Site. However, no electronic data transmission or storage of information can be guaranteed to be 100% secure. Please note that we cannot ensure or warrant the security of any information you transmit to us or other information which we may obtain from your use of the Site, and you use the Site and provide us with your information at your own risk.

7. OTHER SITES.

The Site may contain links to other sites that we do not own or operate. This includes links from service providers, advertisers, sponsors and partners that may use our logo(s) as part of a co-branding agreement. We do not control, recommend or endorse and are not responsible for these sites or their content, products, services or privacy policies or practices. These other web sites may send their own cookies to your Device, they may independently collect data or solicit Personal Information and may or may not have their own published privacy policies. You should also independently assess the authenticity of any site which appears or claims that it is one of our sites (including those linked to through an email or social networking page).

8. CHANGES.

Please note, we may change information on the Site and/or this Privacy Policy, at any time without prior notice to you, and any changes will be effective immediately upon the posting of the revised Privacy Policy on the Site. However, the Company will use your Personal Information in a manner consistent with the Privacy Policy in effect at the time you submitted the information, unless you consent to the new or revised policy.

9. CONTACT US.

If you have any questions or concerns regarding this Privacy Policy, please contact us at:

Attn: Frank Taffy

Address: 3 Columbus Circle, 15th Floor

New York, New York 10019

Re: www.helocyte.com Privacy Policy
Telephone: 212-554-4520
E-Mail: info@helocyte.com

UPDATED AS OF: 01/20/2016